When designing websites, you're of course thinking about your customers. This same feeling is also understood by customers. You want to get to know your customers about your business. And it is not necessary that the customer touch base with you during the day time only. In the middle of the night, he may want to know about your company and its products.
You can get a lot of information through your website by displaying product catalogs, product features and comparisons. In today's online world, many customers make online purchasing decisions. They've already made their decisions before they enter your showroom. This decision-making will be supported because of your online presence (not necessarily only on your website)
A few years ago, this factor was true. But nowadays the website is highly abused as a factor of trust. This is because there can be an online presence for any company. Nevertheless, websites are still an important trust factor for the customer for many potential customers and in many industries.